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Forge 1860 , East Sheen, Greater London
Forge 1860

232 Upper Richmond Road West
East Sheen
Greater London
SW14 8AG
Telephone: 020 8642 2095
Pearson is officially recognised by Guinness as the world’s oldest bicycle brand. Today its shop Forge 1860 in Sheen, London, is run by the fifth generation of the Pearson family, who strive to maintain the hard-won reputation established by our predecessors.
From our origins as blacksmiths to our newly named store and state-of-the-art premises, our reputation has been earned by offering the highest quality products and service, and building long-lasting customer relationships.
The Pearson bicycle brand remains family-owned and continues to thrive as a separate business, developing cutting-edge performance bikes, selling directly to customers online, and building a dealer network across the UK and overseas, thereby providing broader access to customers who are less local to our shop.